Two absolutely distinct films release this Friday - Jigra and Vicky Vidya Ka Woh Wala Video. Former is a serious escape drama with action whereas latter is a fun film, albeit with a naughty subject. The Alia Bhatt starrer has a more upscale theme and target audience whereas Rajkummar Rao led film is catering to aam junta in smaller towns and cities. Vasan Bala has seemingly made a film which focuses on performance and intensity whereas Raaj Shaandilyaa is aiming at fun and laughter.
All of this means that at premium multiplexes at major urban centres, Jigra will take a lead. On the other hand, at major single screens and in the interiors, Vicky Vidya Ka Woh Wala Video will have an edge. Alia Bhatt is of course a major star and that will fetch her quite some eyeballs. As for Rajkummar Rao, he is on a winning run after Srikanth & Stree 2 and would be aiming at scoring a hattrick. Presence of Tripti Dimri and a couple of popular songs does help the film’s cause as well.
As a result, one can expect an overall decent to good Friday at the box office with the best collections since the release of Stree 2 two months back. There have been multiple films that have released in the interim and none has taken any sort of opening barring the dubbed release Devara (Rs.7.95 crores). Now Jigra and Vicky Vidya Ka Woh Wala Video are set to take a similar start in the range of Rs. 6-8 crores each while the combined collections are set to be around Rs. 15 crores at least, which will be a breather of sorts for the exhibitors and the distributors who have been waiting patiently for something noteworthy to strike.
from Box Office Special Features - Bollywood Hungama https://ift.tt/9l75r3m
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